SEO: The Basics of Optimization Part I

July 23rd, 2008 at 12:16 pm by azwan. Filed under SEO, Wordpress.

:) back to optimization.

I started this series of SEO posts after taking part in the Belajar SEO challenge. I didn’t win, when they announced the winner, there’s always a next time. Congrats to the winners, maybe they should share their tips.

What’s My Current Position
If you search using google.com, my post is currently on the 2nd page. If you search using google.com.my, it’s on the first page, but if you search using google.com.my and specifically checking ‘pages from Malaysia’ button, mine is the first :) Not bad huh? For a semi-pro in SEO. Then again, as I mentioned in my What Is SEO post, the keyword is not competitive nor popular. It will be very easy to break into the first page. Let see whether my post will stay that way or not after 3 months :)

This is going to be a very simple post with links. There’s nothing specific. Just a general view on the basics of SEO. Not that I am lazy to write, but there’s a lot of people who have written about these things and the best way is to link to them.

Once your are clear with what keyword to optimize, the next few steps include:

  • WordPress Optimization
  • On Page Optimization
  • Off Page Optimization
  • and finally, using SEO Tools

WordPress Optimization
If you are using a WordPress blog, you have to pay attention to this first as WordPress, believe it or not, is not properly optimized for SEO. I’ve read about this for quite some time already, but I can’t remember the exact link. However, found one recently through one of Ramzan’s post on Advance SEO techniques that is WordPress SEO. More links on his post. Check them out.

On Page Optimization
This is the most basics. On page optimization is about how you tell the search engines’s bots, what is you post/blog all about. Once you have your keywords validated and checked for competitiveness, use them in:

  • Domain name, preferably if you have a niche site
  • Meta tags
  • Meta descriptions
  • Post title & headings
  • Post categories & tags
  • Using the correct header tags, and text styles i.e. h1, bold, italic and underline
  • Keyword density.
  • Image title, image alt tags, image description
  • Internal linkings between your own post

How you do it, is up to you, but never overdo or your post will be flagged as spam especially keyword density. 2 - 5 % is sufficient. Overdo and die.

The best method is to always think like a seacher when writting a title. I am still not good at this. Read Copyblogger’s how to get attention which I got through Mohd Ismail.

I also randomly pick this post from Google, the search engine journal, check it out as well.

To be continued …

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16 Responses to “SEO: The Basics of Optimization Part I”

  1. abdfatah On

    the expert guru’s seo talking about seo now.

    gua punya site macam yoyo yaaaa….

    azwan reply on July 24th, 2008 12:18 am:

    Sekarang ni sudah first page semula untuk semua carian :)

    Ini bukan pasal expert Fatah, it’s about consistency.

    ‘Liwat’ tengah famous, apa kata cuba keyword tu, tapi agak keji la :P

  2. KNizam On

    perghhhhh thanks for the tips

    azwan reply on July 26th, 2008 5:31 pm:

    kau dah ada 2 niche blog, tak perlu risau … maintain aje

  3. Warhammer Online On

    SEO tips are always welcome :)
    Thanks

  4. Bent On

    Perh..bro..thanks for the tip and useful link..that’s great tips

    azwan reply on July 26th, 2008 5:08 pm:

    and it’s free

  5. Ramzan RajaBlog.info On

    Thanks azwan for the link love :D

    azwan reply on July 26th, 2008 5:36 pm:

    you are welcome

  6. aman On

    baru tgh blaja seo..huhu

    azwan reply on July 26th, 2008 5:36 pm:

    kau kena belajar part advance aje Aman

  7. zaki blogjer On

    Hehe, it’s funny the keyword you used on the second post Azwan, but yeah, you’re right. That keyword kinda sensitive to certain people

    azwan reply on July 26th, 2008 5:38 pm:

    hah, which keyword?

  8. SEO: The Basics of Optimization Part II | [one] blog, world, life. Live It! On

    [...] is continued from SEO: The Basics of Optimization Part I. You should also [...]

  9. megat On

    this is a very good article to the newbie like me. you are the seo’s guru!

    now i know, there is alot of seo’s technic if i want to make my blog ‘laku’ on the net. thanks bro!

    azwan reply on July 28th, 2008 10:16 pm:

    not a guru yet, traffic ke sini pun tak sebebrapa

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